Bossidy and Charan (2002) explain that coaching is “the difference between giving orders and teaching people how to get things done” (p. 74). Effective leaders must coach, not scold or threaten. Leaders must show their subordinates what they have done wrong in order to foster a learning environment in which people can improve and grow.
Leaders must have “emotional fortitude” (p. 78). This consists of:
- authenticity by being true and honest, one’s inner personality matches one’s outer presence
- self-awareness enables one to keep growing; imperfections are not ignored, reality is in the forefront
- self-mastery through taking responsibility for one’s mistakes, adapting to change, being open to new ideas
- humility by maintaining control of one’s ego, understanding and admitting to one’s own weaknesses (pp. 81-83)
The authors continue, “the ultimate learning comes from paying attention to experience” (p. 83). By taking the time to reflect on what has happened and accept coaching from superiors, people are more likely to learn and change. Rather than fearing scrutiny, employees can feel secure in knowing that their superiors will help them along if they give their best. The work environment becomes a learning environment.
Why is there all this focus on management? “The behavior of a business’s leader is, ultimately, the behavior of the organization” (p. 84). If the leader is failing, it is more likely than not that the organization will fail, too. If an organization wishes to change and improve, the first place to look is at the leadership.
